"Power by 50 Cent" advert

50 Cent will launch his fragrance “Power by 50 Cent” on November 5th exclusively at Macy’s all across the USA.

50 Cent said about “Power”: “For me, power isn’t just something you learn on the street or in the boardroom — it’s a way of life.”

The fragrance is a mix of notes from lemon leaves, black pepper, coriander and nutmeg.

“I really wanted to bottle up the rush it gives you so my fans can make it a part of their lifestyle.”

Prices will be ranging from $50.50 (for a 1.7 oz. eau de toilette) to $68.50 (for a two-piece gift set of eau de toilette and after shave).

Reality TV star Kim Kardashian has an unlikely coach preparing her for the launch of her first perfume — she’s signed a deal with 50 Cent’s fragrance company.

However, Kardashian insists her as yet unnamed fragrance will be unlike other A-list endorsements, after signing a deal with the rapper’s company, Lighthouse Beauty — which will also market and distribute a line of 50 Cent-inspired colognes later this year.

She tells Women’s Wear Daily, “What’s so different about their approach is that they have worked so closely with me on all aspects of my fragrance, the bottle, the juice.. so I can develop a product that truly represents me and speaks to my fans.. the fragrance really captures who I am.”

Kim Kardashian signs deal with 50's fragrance company

Curtis Jackson attends the debut of the new “Power By 50 Cent” fragrance at Avenue on June 23, 2009 in New York City.

"Power by 50 Cent"

"Power by 50 Cent"

"Power by 50 Cent"

"Power by 50 Cent"